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Press releases

  • 07/20/20

    We Charge: Volkswagen’s new charging service has over 150,000 public charging points

    Volkswagen is rolling out its own charging service to coincide with the market launch of the ID. family: With We Charge, customers will be able to charge their electric vehicles at over 150,000 public charging points all over Europe. The We Charge charging card gives them easy access to these charging points. Customers have a choice of three individual tariffs with features such as exclusive conditions for the IONITY high-power charging network. We Charge can be booked and used from mid-August. Volkswagen is thus rounding off its “charging ecosystem” that makes charging electric vehicles as convenient as possible.
  • 07/13/20

    Emission-free mobility for all: sales of ID.3 start on July 20

    Four weeks after the start of ordering for the limited ID.3 1ST for pre-bookers, Volkswagen is opening the ordering system to the public on July 20, 2020. Customers in many European countries will be able to choose from seven pre-configured ID.3 models at dealerships and to order the appropriate charging equipment at the same time. Buyers will benefit from attractive concessions for charging via WeCharge for up to 3 years. All seven ID.3 models will be eligible for the maximum state subsidy of €9,480 granted as an environmental bonus in Germany. Subsidies will also be available for the ID.3 in many other European countries.
  • 07/06/20

    Emden plant embarks on new era of e-mobility

    Even in the coronavirus crisis, the Volkswagen brand is consistently moving ahead with the changeover of its plants to e-mobility in line with its plans. The conversion of the Emden plant has already started and the first electric cars are to roll off the production line there from 2022. Ralf Brandstätter, CEO of the Volkswagen brand, says: “With the conversion of our plant at Emden into a production location for electric vehicles, Volkswagen is forcing the pace of system change. All in all, the company will invest about €1 billion in the transformation of the factory. Emden will be developed into a cornerstone of our electric strategy.” Andreas Tostmann, Board Member responsible for Production and Logistics, said: “We are transforming Emden into one of the most advanced plants in our industry.” General Works Council Chairman Bernd Osterloh emphasized: “Our workforce in Emden has special ties with the plant. This has been confirmed by the recent personnel transfers. I am convinced that the Passat, Arteon and ID.4 will be a tremendous success for the team. This is a strong product mix for a strong location.”
  • 06/26/20

    Transformation continuing apace: Zwickau car factory to produce only electric models in future

    The last model with a combustion engine left the assembly line today at the Zwickau car factory. The seventh generation Golf R Estate with 2.0-litre petrol engine in Oryx White Pearl Effect was produced for a customer in Germany. From today on, only electric models of Volkswagen and in future also of the sister brands Audi and Seat will be produced in Zwickau. The leap into the modern automobile age has been a long one: since 1904, cars with combustion engines have been built in Zwickau - initially for many years, including Horch models, and in GDR times the Trabant came off the assembly line here. In May 1990, Volkswagen started production at its plant in western Saxony. Over the course of the past 30 years, exactly 6,049,207 Volkswagen cars of the models Polo, Golf, Golf Estate, Passat Saloon and Passat Variant have been produced in Zwickau.
  • 06/22/20

    Stress test for everyday suitability: company employees in Saxony begin testing fleet of 150 ID.3

    For selected employees at Volkswagen Sachsen, the e-mobility of tomorrow begins today: They will be testing the all-electric Volkswagen ID.3 for everyday usability over a period of several weeks – before delivery officially starts in early September. A total of 150 ID.3 built in Zwickau have been reserved for employees at the three plants in Saxony for everyday testing under real conditions to analyze anonymized data on the usage and driving behavior of the ID.3. Over the coming months, this will provide Volkswagen with a steady stream of additional information from hundreds of thousands of kilometers travelled.
  • 06/12/20

    Wallbox for everyone: Volkswagen rolls out ID. Charger

    Volkswagen has started sale of the ID. Charger for quick and easy home charging for electric vehicles. The wallbox can be ordered online or from Volkswagen dealers in eight European countries. The first boxes were delivered to customers recently. At an introductory price of €399, the ID. Charger offers an excellent price-performance ratio. It was developed with the ID.3 and the ID. family in mind, but can also be used to charge all other electric cars with a Type 2 connector. The new Volkswagen wallbox is part of a complete ID.3 package designed by Volkswagen to make the switch to an electric car as simple and convenient as possible.
  • 06/10/20

    ID.3 1st deliveries begin in early September

    The final timetable for the start of Volkswagen’s ID. family has been set: Binding orders for the 30,000 models making up the limited 1st Edition of the ID. 3 can be placed from June 17 in most European countries. As a token of thanks for their loyalty to the brand, Volkswagen is offering all pre-bookers wishing to take possession of their ID.3 1st as quickly as possible membership the 1st Mover Club. Delivery of the ID.3 1st to “First Movers” begins in early September.
  • 05/29/20

    YouTube series “Becoming ID.” wins award

    The YouTube series “Becoming ID.” received the Gold award at the international Telly Awards in the “Branded Content - Campaign Branding” category. In addition to the cinematic implementation, the fact that the series offered an unusually intensive look behind the scenes of the history of the creation of the ID.3 and thus a completely new generation of vehicles was also recognized.
  • 05/04/20

    Volkswagen ID.3 wins leading industry design award

    The Volkswagen brand dominated the Automotive Brand Contest 2020, securing a total of five awards in the automotive design segment. The ID.3, the all-electric model leading the brand into the future, was named “Best of Best” in no less than two categories. The new Golf and the ID. SPACE VIZZION concept car were also amongst this year’s award winners. The Automotive Brand Contest is the only independent, international design competition for automotive brands.
  • 04/27/20

    Create your ID.3: Volkswagen invites designers to take part in competition on Instagram

    What might an electric vehicle such as Volkswagen’s new ID.3 look like in 30 years time? Will holograms replace controls inside the vehicle? Will the vehicle be driving around autonomously and how would the vehicle exterior have to be adapted to these demands? Today, on 27 April, World Design Day, Head of Volkswagen Group Design, Klaus Bischoff, will be launching a competition at Instagram @volkswagen_de. The task at hand: designing the ID.3 for 2050.
  • 04/23/20

    Zwickau vehicle plant resuming production of the ID.3 slowly and gradually

    The Volkswagen plant in Zwickau is gradually restarting production of electric cars. Production of the all-electric ID.3 resumes today (Thursday), initially with reduced capacity and significantly slower cycle times. Numerous additional measures to protect the health of the workforce are being implemented, and the restart is also oriented to the gradual stabilization of international supply chains. “We all have a historic task to accomplish. That task is to protect the health of our employees - and at the same time get business back on track responsibly”, said Thomas Ulbrich, Volkswagen Brand Board Member for E-Mobility and Speaker of the Management Board of Volkswagen Sachsen.
  • 03/12/20

    ID.3: just as inexpensive as a car with an internal combustion engine

    With the market introduction of the ID.3 this summer, Volkswagen will make e-mobility affordable for many people. The basic version of the ID.3 will be less expensive in Germany in terms of acquisition and operation than comparable internal combustion models. As regards operating expenses alone, ID.3 drivers in Germany will save about €840 per year. “With the ID.3, the electric car will finally become affordable. This model is entirely fit for everyday use and even costs less than an internal combustion model thanks to the environmental bonus,” says Thomas Ulbrich, Member of the Board of Management of the Volkswagen brand responsible for E-Mobility. Currently, preparations for the delivery of the ID.3 are well underway. “The time schedule will be met,” Ulbrich confirms. ”The ID.3 will be introduced to the market in the summer, as announced.”
  • 03/03/20

    Volkswagen provides first insights into its new all-electric compact SUV ID.4

    The ID. CROZZ showcar evolves into its series production version, the ID.4: Volkswagen is forging ahead with its electric mobility strategy by providing a detailed insight into the brand’s first all-electric SUV during a webcast following the cancellation of the Geneva Motor Show. The new ID.4 will be launched this year. Following in the tracks of the ID.3, the countdown has already begun for the second model based on the new modular electric drive matrix (MEB). “Just like the ID.3, the ID.4 will also come onto the market as a carbon-neutral vehicle”, explains Ralf Brandstätter, Chief Operating Officer of the Volkswagen brand. “We will produce and sell the ID.4 in Europe, China and the U.S..”
  • 02/19/20

    Volkswagen and partner association agree new sales model for ID. family in Germany

    Volkswagen and “Volkswagen und Audi Partnerverband” (Volkswagen and Audi partner association) have agreed a new sales model for the all-electric ID. family in Germany. A format similar to the agency model for major customers that has already proven its worth over many years will also apply for ID. models sold to private customers and small commercial enterprises. Following the go-ahead from retail partners, the agency agreement is to be added to the new dealer contracts that come into effect from April.
  • 12/27/19

    Volkswagen significantly raises electric car production forecast for 2025

    Volkswagen’s electric offensive has picked up speed as planned. With the world premiere of the new all-electric ID.3 in September and the start of production at the Zwickau electric vehicle plant in November, the Volkswagen brand has already reached major milestones. 2020 will be dominated by the market introduction of the ID. family. The first ID.3 cars will appear on Europe’s roads in the summer. Over the next few years, Volkswagen intends to become the world market leader in e-mobility and is investing €33 billion in these efforts throughout the group by 2024, including €11 billion in the Volkswagen brand. Under the latest plans, the strategic target of one million electric cars is expected to be reached end of 2023, two years earlier than previously predicted. The Volkswagen brand expects 1.5 million electric cars to be produced in 2025.
  • 12/12/19

    The sound of e-mobility: ID.3 attracts attention with its own driving sound

    As of July 2019 all newly registered electric vehicles must produce an artificial driving sound. Yesterday, the ID.3’s sound design was presented at the DRIVE. Forum in Berlin as part of the Future Sounds event. The almost silent, electric drive offers great potential for brand-specific sound design that not only draws attention to the car, but also to the brand. Consequently, Volkswagen-branded electric vehicles could soon be recognisable by their sound.
  • 11/28/19

    Race car meets production model: Volkswagen ID.R and ID.3 at the Essen Motor Show

    The ID.R electric racing car and the new ID.3 will meet at the Essen Motor Show (30 November to 08 December 2019). The prototype for the racetrack and the large-scale production model for road use will be presented to the public in Hall 3 of the largest tuning fair in Europe. At first glance, the two electro pioneers represent two vehicle concepts that could hardly be more different. However, the ID.R, which has been setting records around the world since 2018, and the Volkswagen ID.3, which was presented for the first time in September, share more than just the electric drivetrain. The development of the ID.R and its appearances have provided valuable information for the series development of the ID. family. At the same time, production development supported the Volkswagen Motorsport team with know-how gained during large-scale production.
  • 11/18/19

    The ID.3 to be assembled in the Gläserne Manufaktur in Dresden from fall 2020

    Volkswagen continues to step up the pace of its electric offensive: The ID.3 will be assembled at the Gläserne Manufaktur in Dresden in addition to the Zwickau plant. This was announced today by Gunnar Killian, Volkswagen AG Board Member for Human Resources, at a works meeting in Dresden. The ID.3 is the first model in the latest generation that Volkswagen is putting on the road under its global electric offensive. The Gläserne Manufaktur is to evolve into a Center of Future Mobility where innovative technologies are developed and tested in collaboration with industry partners and startups. Efforts to pursue new areas of business such as the function testing station are to be intensified. Vehicle collection is to be significantly expanded, and the location is to be made even more attractive as a destination for visitors and customers.
  • In brief: More than 200 horses in a sports bag – the electric drive in the Volkswagen ID.3

    The ID.3 heralds the beginning of a new era of electric mobility for Volkswagen. The electric drive, which is based on the modular electric drive matrix (MEB), is produced by Volkswagen Group Components. It’s not only less complex than a conventional petrol or diesel engine, but also compact enough to fit in a sports bag. But how does the electric drive, produced at the component site in Kassel, actually work?
  • 11/04/19

    Volkswagen initiates system changeover to e-mobility – Production of the ID.3 starts in Zwickau

    Volkswagen’s electric offensive is picking up speed: Today saw the official start of series production of the ID.3. The first car in the new generation of electric vehicles (EVs) – a white ID.3 – rolled off the assembly line watched by Federal Chancellor Dr. Angela Merkel and Group CEO Dr. Herbert Diess. The Volkswagen Group plans to sell some 22 million EVs worldwide by 2028, thus helping EVs make the breakthrough. Zwickau has a key role to play in this endeavor: For the first time, a large car manufacturing plant is being entirely converted to e-mobility, with investments running at €1.2 billion. Zwickau is already scheduled to produce some 100,000 electric models next year. From 2021, up to 330,000 EVs will leave the assembly line each year, making the site the largest and most efficient EV factory in Europe and a trailblazer in the transformation of Volkswagen’s global production network.
  • 10/31/19

    Volkswagen strengthens brand presentation in China: MEB roadmap, new models and new brand design

    The Volkswagen brand is boosting its e-mobility offensive in China. Next year, about 300,000 electrified models are already to be handed over to customers. The figure will then reach about one million by 2025. By 2023, the Volkswagen brand will offer 10 models based on the MEB modular electric drive toolkit on the Chinese market. In Guangzhou, the SUV study ID.Next, already on show at the IAA, gave a glimpse of the first model in the ID. family for China. Production of this model is to start at the end of 2020. The ID.3 will then be produced by SAIC VOLKSWAGEN at the new plant in Anting. This way, Volkswagen is also making its corporate goal clear in China: the brand is on its way to mobility with a net neutral carbon balance.
  • 10/28/19

    Countdown to production start: Conversion of Zwickau plant to electric car factory began in 2018

    The countdown is on: Seven days to go until Volkswagen begins series production of the all-electric ID.3. Federal Chancellor Dr. Angela Merkel and Group CEO Dr. Herbert Diess will be there to watch the first car roll off the assembly line at the plant in Zwickau on November 4, 2019. The Federal Chancellor will attend the official ceremony and also visit the production line. The ID.3 is the first model in the latest generation to hit the road under Volkswagen’s global electric offensive. Volkswagen is the very first volume manufacturer to entirely convert a large car factory from internal combustion engines to e-mobility. The phased transformation of the factory already began in 2018 and will be fully completed in 2021, transforming Zwickau into the largest and most efficient electric car plant in Europe.
  • 10/09/19

    Volkswagen electric car ID.3 communicates using light

    The ID.3, the first model from the new all-electric ID. family stands for the future of the Volkswagen brand – with a large range, impressive driving dynamics, pioneering design and the innovative ID. Light concept. The intelligent light concept in the interior supports the driver visually and makes communication with the ID.3 more emotional.
  • Chancellor Merkel visits Volkswagen at the IAA in Frankfurt

    The Volkswagen ID.3 was the center of attention on Chancellor Merkel’s visit to the Volkswagen stand at the International Motor Show (IAA) in Frankfurt. Dr. Herbert Diess, CEO of Volkswagen AG, reiterated the entire Group’s commitment to e-mobility: “We want to continue making individual mobility accessible to everyone in future. That means harnessing innovative technologies to make the car cleaner, even safer and climate-neutral. E-mobility is the best and most efficient option for reducing CO2 emissions from transport.”
  • 09/10/19

    IAA 2019: Volkswagen launches the breakthrough for electric vehicles with the ID.3’s world premiere

    The future is rarely as tangible as at the International Motor Show (IAA) in Frankfurt: the new ID.3 from Volkswagen – the first fully electric production car of the all-new ID. family. Its base price will be less than €30,000. The ID.3 has the potential to usher in a new era of large-scale electric mobility production. “The ID.3 is the world’s first electric car with a CO2-neutral footprint. Consequently, it is making its mark: for innovative technology, for the freedom of individual mobility and for climate protection”, Ralf Brandstätter, Chief Operating Officer of the Volkswagen Passenger Cars Brand, explained at IAA today.
  • 09/09/19

    Vision made reality: world premiere of the ID.3

    Volkswagen presents the pioneering ID.3 on the evening before the International Motor Show (IAA) in Frankfurt. This vehicle is the symbol of a new era for the brand. The ID.3 extends the Volkswagen offering as the first model of a completely new generation of pure electric vehicles – featuring zero local emissions, outstanding efficiency, and full connectivity. At the same time, the ID.3 reflects the realignment of the Volkswagen brand, and is also the first model with the new Volkswagen logo.
  • 09/04/19

    More than 30,000 reservations for the ID.3 1ST edition

    Just before the beginning of the International Motor Show (IAA) in Frankfurt, Volkswagen has already received more than 30,000 reservations for the ID.3. Most of the pre-bookers live in Germany, Norway, the Netherlands, Sweden and the United Kingdom. More than 100,000 further ID. fans have registered for the ID.3 newsletter which Volkswagen is using to present regular information on its new full-electric ID. family as well as topics connected with e-mobility. Volkswagen is showing the ID.3 as a world premiere at the IAA next week.
  • 08/30/19

    The ID.3 celebrates its world premiere at the IAA

    Representing the realignment of the Volkswagen brand like no other model; the ID.3. In just a few days’ time, the first model from the new fully electric ID. family will celebrate its world premiere at the Frankfurt Motor Show (IAA), with its ground-breaking design, greater ranges, impressive driving dynamics and spacious interior.
  • 08/22/19

    World premiere for “New Volkswagen” at the IAA

    At this year’s IAA International Motor Show in Frankfurt, the Volkswagen brand is celebrating two world premieres. In addition to the full-electric ID.3, the brand is presenting its new logo and its new brand design to the public under the motto of “New Volkswagen”. After the Beetle and the Golf, the ID.3 will usher in a new era for Volkswagen – electric, fully connected and balance sheet carbon-neutral. The strategic transformation with a reorientation of content and sustainable products, initiated almost 4 years ago, is now to become visible with the new brand design. All in all, the presentation of the brand is to become more digital and therefore more modern.
  • 08/15/19

    ID.3 gets its own YouTube series

    Challenges, personal experiences, moments of success: All this is included in the new weekly video series about the development of the ID.3 – Volkswagen's upcoming electric model. The new format illuminates the people behind the finished car and goes into more detail about specific details and backgrounds of the development work. The first episode is led by Klaus Bischoff, chief designer of the Volkswagen brand.
  • Volkswagen Group Components supplies numerous components and parts for the production of the Volkswagen ID.3

    Pre-series production of the ID.3 has already begun at the Volkswagen plant in Zwickau. The core components for electric cars are developed and produced for the new electric vehicles at the Volkswagen Group Components plants: the electric drive comes from Kassel, the Salzgitter plant supplies its colleagues in Hessen with rotors and stators. The Brunswick plant develops and produces the battery system, further sites deliver castings and other parts.
  • 06/19/19

    Volkswagen and Schwarz Group to be strategic e-partners

    Shortly before the market launch of its full-electric car sharing service WeShare in Berlin at the end of June, Volkswagen has concluded a strategic partnership with the Lidl and Kaufland supermarket chains, which are owned by the Schwarz Group. The food retailers are to install 140 public charging stations for the electric vehicles of their customers at 60 Lidl and 10 Kaufland branches in the German capital. Volkswagen is to receive the exclusive right to use the new infrastructure for charging its WeShare fleet overnight outside opening hours, which will make the utilization of the charging stations more efficient. The additional charging points at Lidl and Kaufland outlets will boost the public charging infrastructure in Berlin by almost 20 percent.
  • 06/17/19

    New ID.3 and future ID. models to be equipped with batteries offering the highest capacity – and an eight-year warranty

    Volkswagen will launch production of the ID.3 before the year is out. The compact-class model is the first member of the ID. family – a new generation of progressive electric vehicles whose lithium-ion batteries will allow for a range of up to 550 kilometres, making the models perfect for comfortable long journeys. The future owners of ID. models won’t need to worry about the durability of their batteries either, as Volkswagen will guarantee that the batteries will retain at least 70 per cent of their usable capacity even after eight years or 160,000 kilometres.
  • 05/14/19

    Already more than 15,000 registrations for the ID.3

    Less than one week after the start of pre-booking for the ID.3, more than 15,000 registrations have already been received for the first model in the new full-electric ID. family. That is already more than half of the total pre-booking volume of 30,000 vehicles. Volkswagen has recorded the greatest interest from the markets of Germany, Norway, the Netherlands, the UK and Sweden. The IT systems of the pre-booking platforms are now stable after the initial flood of customers. Jürgen Stackmann, Member of the Board of Management of the Volkswagen Passenger Cars brand responsible for Sales, Marketing and After-Sales: “The positive response shows that many customers are ready for e-mobility. People who want to be among the first to drive an ID.3 should not wait too long with their registrations. The number of pre-bookers is rising steadily.”
  • 05/09/19

    Volkswagen has already built 200 pre-production vehicles of the new electric car ID.3

    Conversion of the vehicle factory in Zwickau to the largest production site for electric mobility in Europe is right on schedule. The members of Volkswagen’s Group and Brand Boards of Management, as well as the Group Works Council, were able to see that for themselves at today’s site symposium for all three locations in Saxony held at Zwickau. The focus was on preparations for start-up of the new ID.3 and building the expertise required for that. More than 200 pre-production vehicles of the ID.3 have already been manufactured successfully. The first ID. production vehicles are to roll off the assembly line at the end of 2019. Only e-cars will be built at Zwickau by the end of 2020 – up to 1,500 a day for Volkswagen and other Group brands.
  • 05/09/19

    Already more than 10,000 registrations for the ID.3

    At a press event held yesterday in Berlin, Volkswagen launched pre-booking in Europe for the first model in its new full-electric ID. model family, the ID.3. Customers’ interest in the special edition, the ID.3 1ST, which is limited to 30,000 vehicles, is significantly exceeding the brand’s expectations. Sometimes, the IT systems are unable to handle the large number of users accessing the system at the same time. This leads to long waiting times and interruptions in the registration process in some markets. Volkswagen is working hard to eliminate the hitches. Nevertheless, more than 10,000 registrations were received throughout Europe during the first 24 hours.
  • 05/08/19

    Volkswagen offers pre-booking for the first time

    Volkswagen is today starting pre-booking in Europe for the first model in its new full-electric ID. family, the ID.3. With immediate effect, potential customers can register for an early production slot for the ID.3 at www.volkswagen.com/id-prebooking by paying a registration deposit of €1,000. The ID.3 1ST special edition, which has been especially configured for pre-booking, includes high-quality, high-performance equipment and is limited to 30,000 vehicles. Volkswagen is equipping the ID.3 1ST with the medium-sized battery option later available for the ID.3 series, which is expected to be most popular. With the three series battery options, ranges between 330 and up to 550 kilometers in accordance with WLTP will be possible. The pre-booking special edition has a range of 420 km (WLTP). While the base recommended price of the ID.3 series model with the smallest battery version starts at under €30,000 in Germany (target price), the exclusive ID.3 1ST special edition will be available for less than €40,000, before the deduction of the state subsidy in each case.
  • 05/08/19

    First member of the ID. family is called ID.3

    Months before its official world premiere at the IAA international motor show, the next milestone has already been reached: Today, Volkswagen is officially announcing the name of the first model of the new ID. family. It will be called ID.3. The number 3 is significant in two ways. On the one hand, it indicates the ID. as belonging to the compact segment, which is the class distinction in both internal and industry-wide classification systems. On the other, the ID.3 follows the Beetle and the Golf to introduce the third major chapter of strategic importance for the history of the brand.
  • 05/02/19

    Volkswagen with international e-mobility marketing campaign

    At the start of the pre-booking phase for its new full-electric ID. in Europe on May 8, Volkswagen is launching a broad-based international e-mobility marketing campaign. The campaign focuses especially on the ID. and is to start one year before the model’s market launch. Normally, large scale campaigns only start in connection with the launch of a model. This time, more than 600 individual communication elements are being produced for distribution on various channels. The key element and the umbrella campaign will be the “eManifesto: ID. Volkswagen, just electric”, which is to be shown on the occasion of the DFB cup final in Berlin on May 25 and will “electrify” more than 50 percent of the advertising space available in the German capital. Further elements of the campaign will be “influencer”, “barrier”, “teaser” and product films. As the heart of the campaign, the central information pool on e-mobility, the www.volkswagen.de/id website, will go live when pre-booking for the ID. starts. The highlight of the campaign will be the world premiere of the ID. at the IAA International Motor Show in Frankfurt. The media budget for the campaign in Europe will run well into the double-digit million range.

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07/23/20

Volkswagen brand boss Ralf Brandstätter: On the road with the ID.3

The new Volkswagen brand boss Ralf Brandstätter is consistently driving forward the brand’s e-offensive. One of his first trips took him to the Zwickau plant, where he learned about the current status of the transformation to a pure e-car plant and the production of the ID. family. He used the trip to Zwickau for a test drive with the new ID.3.
03/10/20

Zwickau: flagship of e-mobility

Angela Merkel was a witness today, on 4th of November, when Volkswagen finally entered the age of e-mobility. In the presence of the German Chancellor and Volkswagen CEO Herbert, the first ID.3 production vehicle rolled off the assembly line in Zwickau, in the Free State of Saxony.
01/29/20

‘Volkswagen is entering a new age with the ID.3

The ID.3 is the first model in the fully electric ID. family. In an interview, Jürgen Stackmann explains why electric vehicles are now the right choice for many people and talks about the role played by the long-term communication strategy.
01/22/20

100% E: the mega conversion in Zwickau

The ID.3 represents the dawning of a new era. Not just because it is based on a new vehicle platform, but because the car also sees the launch of new developments and a paradigm shift. Reinhard de Vries, managing director of technology and logistics at Volkswagen Sachsen, talks about the challenges and special moments on the path towards electric mobility.
01/15/20

Why the ID.3 is New Volkswagen

Dr Silke Bagschik’s role in the ID. project is to look after the interests of customers, dealers and employees by generating and maintaining interest in electric vehicles. In episode 17 of ‘Becoming ID.’, the 45-year-old head of e-mobility sales and marketing tells us how she is achieving this and why the ID.3 represents New Volkswagen like no other model.
01/08/20

Why the ID.3 will be a bestseller

From the MQB to the MEB, the biggest transformation since the Golf is set to begin at Volkswagen with the launch of the ID. family. Head developer Frank Bekemeier had to completely rethink electric mobility in order to build up to three million fully electric vehicles by 2025 as planned.
01/02/20

The future begins in Los Angeles

With the “Building an Electric Future” exhibition, Volkswagen and the Petersen Automotive Museum in Los Angeles are offering an insight into the development of the mobility of tomorrow.
12/17/19

New Volkswagen – how does a global brand reinvent itself?

New drive technology, new design, new logo. Volkswagen practically reinvented itself last year. “New Volkswagen” is an expression of this.

BECOMING ID.

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