Volkswagen AG offers you the opportunity to research information via the Volkswagen Newsroom (www.volkswagen-newsroom.com). The information and materials offered as press material on this website, for example text, image, audio or video documents, are intended solely for the purpose of the user’s own information, can be used for editorial presentations on the social web or, in the case of journalists, influencers and employees of media companies, as a source for their own editorial reporting. The press material is publicly viewable and downloadable.
We are pleased that you are visiting a website of Volkswagen AG, Berliner Ring 2, 38440 Wolfsburg, email@example.com, registered in the Commercial Register of the Local District Court of Brunswick under No. HRB 100484 (“Volkswagen AG”). In the following, we inform you about the processing of your personal data by Volkswagen AG in connection with your visit to the website.
B. Processing of your personal data
I. Log file processing
Personal data is only processed in the form of IP addresses. By accessing the page, the IP address of your electronic device (e.g. PC, laptop, tablet, smartphone) is stored on the servers of our IT service provider makandra. The processing of the IP address serves to maintain the functionality of the website and thus the purpose of fulfilling the contract (Art. 6 para. 1 lit. b DSGVO). A corresponding order processing contract has been concluded. The collected data is deleted again after ten days.
II. Email service
Subscription to an email service is offered on a voluntary basis. By registering, you can subscribe to our press releases and/or stories as an email newsletter. The data provided in this context (email address, last name, first name, preferred language, subscribe to press releases yes/no, selection of press release topics, subscription type press releases immediately or daily overview, subscribe to newsletter yes/no) will be used by us exclusively for the purpose of providing this service within the scope of your given consent (Art. 6 para. 1 p. 1 lit. a DSGVO). Volkswagen AG uses the so-called double opt-in procedure for this purpose. In this process, an email is sent to the email address you have provided with a request to confirm your consent. You yourself determine the length of time for which the data is stored for the subscription to press releases and/or the newsletter. Your data will be stored for as long as you use the email service.
You can revoke your consent to receive the email service at any time free of charge with effect for the future vis-à-vis Volkswagen AG, e.g. via the “Unsubscribe” button included in every newsletter or via the following email address: firstname.lastname@example.org. As soon as you unsubscribe from the email service for press releases and/or stories, your personal data provided for the email service (email address, last name, first name, preferred language, subscribe to press release yes/no, selection of press release topics, subscription type press releases immediately or daily overview, subscribe to newsletter yes/no) will be deleted, provided that there are no other retention periods (e.g. tax retention periods) to the contrary. The processing of your user data (e.g. deletion at the request of the user) is carried out by PR-Redaktion Hill + Ohrt GmbH, Hanover, which acts as an order processor for Volkswagen AG. The user data can be viewed by the IT service providers makandra GmbH, Augsburg, and WamTek Information Systems GmbH, Friedrichsdorf, for the purpose of system maintenance and monitoring. Corresponding order processing contracts have been concluded. All personal data relating to the registration of the email service can be viewed, updated or deleted by the user via the Volkswagen Newsroom. If you have any questions about the user data, please contact: email@example.com.
III. Shopping cart
The Volkswagen Newsroom offers you a shopping cart function. On a voluntary basis, you can collect documents via the shopping cart and download them as a ZIP file. The download of the ZIP file with the documents does not take place directly but requires the entry of an email address. The system then automatically sends a download link to the specified email address. The email address and the contents of the shopping cart are used for the purpose of providing this service (Art. 6 para. 1 p. 1 lit. b DSGVO) and automatically deleted after 7 days. The user data can be viewed by the order processor and IT service provider makandra GmbH, Augsburg, for the purpose of system maintenance and monitoring. A corresponding order processing contract has been concluded.
IV. Video streaming
You can access livestreams and video-on-demand services via the Volkswagen Newsroom on a voluntary basis. This moving image content is for your information. When you call up the livestream or the video-on-demand, your IP address is processed for the purpose of providing the video retrieval. The legal basis for the data processing is the fulfillment of the contract Art. 6 para. 1 lit. b DSGVO.
The technical platform for streaming the videos and their statistical analysis is provided by the IT service provider ComSat Media GmbH, Heusenstamm. The personal data in the form of your IP address is automatically deleted after 30 days. A corresponding order processing contract has been concluded.
Volkswagen AG offers you podcast broadcasts via the Volkswagen Newsroom. You can download and listen to these broadcasts. When you call up the podcast broadcast, your IP address is processed for the purpose of providing the audio file. The legal basis for the data processing is the fulfillment of the contract Art. 6 para. 1 lit. b DSGVO.
The technical platform for hosting the audio files and for statistical evaluation is provided by the podcast hosting provider Podigee GmbH, Berlin. A corresponding order processing contract has been concluded with the podcast hosting provider Podigee GmbH, Berlin. The processing of personal data takes place exclusively in the form of your IP address, which is required for the download or streaming of the podcast contributions. The IP address is only processed as long as the download process or streaming and the associated session lasts. During the session, your IP address is anonymized for the purpose of statistical analysis of access and forwarded in anonymized form to a web analysis server. The anonymization of your IP address for the purpose of statistical evaluation of access to podcast files and the optimization of the podcast offer represents a further processing of your IP address, which is compatible with the original purpose of collection. When collecting IP addresses for podcast analytics, the range of the IP addresses is set to /24 and the last octet is replaced by 0. For example, the IP address “220.127.116.11” (/32) becomes the following address “18.104.22.168” (/24). This allows the analysis of geographical data without collecting personal IP addresses. All usage statistics are compiled on the basis of anonymized IP addresses. A personal reference of the anonymized IP address is excluded.
I. General information
Volkswagen AG uses various cookies on its websites. Cookies are small files with configuration information that are stored on your terminal device. Cookies can basically be divided into three categories. There are cookies that are essential for the functionality of the website (so-called function cookies), cookies that increase the comfort of a website visit and, for example, save your language settings (so-called comfort cookies) and cookies based on which a pseudonymized usage profile is created (so-called tracking cookies).
The processing of the function cookies is necessary to enable you to visit the website (cf. Art. 6 para. 1 lit. b DSGVO).
The legal basis for Comfort Cookies is a legitimate interest (Art. 6 para. 1 lit. f GDPR). The legitimate interest is providing comfort when visiting the website.
Tracking Cookies are only set if the website visitor has given their consent (Art. 6 Para. 1 lit. a GDPR). Consent is given via the so-called cookie banner, which must be actively clicked on.
You can object to data processing described above by using the listed cookies and tracking tools at any time with effect for the future by changing your cookie settings in your browser or clicking on the following link and changing your currently set preferences in our Cookie Consent Manager:
This website uses the software of the web analytics provider Matomo to evaluate user access to the Volkswagen Newsroom. With each page view, your IP address is forwarded to a server with the Matomo web analysis software. The server is operated by the IT service provider makandra GmbH, Augsburg, on behalf of Volkswagen AG. On the server with the web analysis software, your IP address is anonymized immediately after transmission. For this purpose, your IP address is shortened by the last 16 bits or 2 octets when using Internet Protocol Version 4 (IPv4) or by 80 bits or 10 octets when using Internet Protocol Version 6 (IPv6). The anonymized IP address is thus not personally identifiable. The web analysis software then processes the anonymized IP address for statistical evaluation of accesses. The anonymization of your IP address for the purpose of statistical evaluation of accesses is based on the legal basis of our legitimate interest (Art. 6 para. 1 lit. f DSGVO).
The legitimate interest of Volkswagen AG is to evaluate the media usage of the users of the website in order to optimize and further develop the content such as texts, photos and videos and the navigation according to the requirements of the users of the website.
Objection to the anonymisation of your IP address for the purpose of statistical evaluation
At this point you can object to the anonymization of your IP address for the purpose of statistical analysis. Deactivate this checkbox if you do not agree that your IP address is anonymized for the purpose of statistical analysis.