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05/25/20

“The distinctive JETTA design should enter the mind”

Less than a year after entering the market, the new JETTA brand is on the road to success in China. Since September, JETTA has already delivered about 81,000 vehicles to customers and has achieved one of the best start-up phases for new automobile brands in China. In an interview, Volkswagen Group Head of Design Klaus Bischoff talks about brand values, the preferences of Chinese customers and the secret of an unmistakable identity.
05/15/20

“The lights are now set on green for most suppliers”

Production has restarted – not only at Volkswagen, but also at thousands of suppliers who supply the car factories with components. In Europe, companies from the two countries that were particularly hard hit by the corona crisis play an important role: Italy and Spain.
05/12/20

China’s shift to online sales

When Michael Mayer steps outside his front door, the street market is not far away. Within a matter of minutes, he reaches the Sanyuanli fruit and vegetable market, located in the heart of Beijing. He has not taken his wallet with him for three years. “Across the entire market, people pay only by smartphone. That’s still in its infancy in Europe – here it works across the board,” says Mayer, Head of Sales and Marketing for the Volkswagen brand in China – this is the country where the corona pandemic first spread.
05/05/20

On the trail of MacGyver

The Volkswagen plant in Emden normally produces the Passat and Arteon. These days, the employees produce self-designed disinfectant dispensers in addition.
04/24/20

New signing from Osnabrück – the T-Roc Cabriolet

What makes spring the best of seasons? Having the soft top down and cruising leisurely through the countryside, of course. A host of Volkswagen models have had their top down for more than 70 years, and many of these were developed and produced in Osnabrück, a site that specialises in producing convertibles. The same is true of the new T-Roc Cabriolet, currently Volkswagen’s only convertible, which has recently started rolling off the site’s production lines as the latest model in a rich history of successful Volkswagen convertibles.
04/22/20

“The shift to electric mobility continues”

Following the Corona-related break, Volkswagen in Zwickau is slowly ramping up production of the fully electric ID.3 this week. With the restart on Thursday, Zwickau will be the company’s first vehicle plant in Germany to be gradually brought back into operation.
04/20/20

Emerging stronger from the crisis – with calmness, consideration and serenity

The outbreak of Covid-19 presents Volkswagen with challenges worldwide. In China, Volkswagen's largest single market, the most severe effects of the virus for the Volkswagen Group China have been overcome - also regarding production in its 33 factories across the country. Almost all of the plants have started up again and are already well utilized. Karsten Schnake and Frank Engel and their teams worked hard for this success. Schnake heads up purchasing at Volkswagen Group China, while Engel is responsible for component activities, logistics and quality assurance. In the interview, they talk about their experiences in coping with the crisis in China.
04/09/20

When the vision becomes reality

While production at the Zwickau vehicle plant is at a standstill, work on Volkswagen’s electrical future continues in the pilot hall there. Not only are the distance rules strictly adhered to – the motivation of the employees is also high.
03/13/20

When the vision becomes reality

During the visit of the Volkswagen Sustainability Council, the Zwickau facility demonstrates how much the transition to climate-friendly e-mobility is transforming the location. The independent experts are impressed.