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Volkswagen up!

Press releases

  • 02/10/13

    The new cross up!

    Volkswagen is expanding its range of striking Cross models: from late summer the cross up! will become the newest addition to the company's lifestyle family. Already members are the successful CrossPolo, CrossGolf and CrossTouran models.
  • 10/10/11

    To the point: up! – Driving Presentation

    Volkswagen is launching a new small car: the up!. A city specialist for many of the world's countries. A car with charisma and great potential. In Germany – the debut market – advance orders are already being taken for the new up! with prices starting at 9,850 euros. The new Volkswagen will officially launch in successive steps beginning in late December.
  • 09/12/11

    IAA star: world premiere of the up! by Volkswagen

    Volkswagen has written automotive history with compact cars. Now, the most successful German carmaker is presenting – on the occasion of the IAA in Frankfurt am Main (September 15 - 25) – the world premiere of a new small car: the up!. A four-seat city specialist with charisma and great potential. In Germany, the new up! can already be ordered beginning tomorrow (13th of September) including standard ESP at prices from 9,850 euros.

Background Reports

  • 09/25/13

    The cross up! – initial facts

    Contains 6 sections: The new cross up!, City specialist with offroad look, Exclusive interior ambience, Individual colour concept, Ample standard features, Powerful engine and Attractive options
  • 09/10/13

    World premieres of the e-up! and e-Golf

    Europe's most successful car will be available from spring 2014 as the e-Golf Range of up to 1901 km, consumption of just 12.7 kWh/100 km1 and all-LED headlights as standard
  • 09/04/13

    The new e-up!

    Contains 6 sections: Summary, Driving the e-up!, Under the bonnet of the e-up!, The features of the e-up!, The e-up! facts in overview, The world of Volkswagen e-mobility
  • 03/15/12

    up! four-door – Driving Presentation

    Contains 6 sections: up!grade package, up! technologies, up! exterior, up! interior, up! features and Overview
  • 10/10/11

    up! – Driving Presentation

    Contains 5 sections: up!grade package, up! technologies, up! exterior, up! interior and up! features

Photo albums

up! Generation 1
cross up! Generation 1
e-up! Generation 1
eco up! Generation 1