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Production launch for an icon: The first VW Beetle rolled off the line at the Wolfsburg plant 70 years ago
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The history of the Volkswagen brand began with the “Käfer”; development work on this Nazi prestige project began in 1934. On May 28, 1937, the “Gesellschaft zur Vorbereitung des Deutschen Volkswagens mbH“ (Company for the Preparation of the German Volkswagen Ltd.) was formally established. The name was changed to “Volkswagenwerk GmbH” in 1938, and the company built its main plant in what has become Wolfsburg. However, the outbreak of war and integration in the arms industry prevented mass production of the Volkswagen (“people’s car”) – instead, military vehicles and other armaments were produced using forced labor.

Press releases

  • 05/15/19
    Company

    Two impressive Beetles and a 1,000-mile adventure: Volkswagen at the 2019 Mille Miglia

    The Mille Miglia is the most famous road race in the world. Steeped in history dating back as far as 1927, the event takes participants 1,000 miles (about 1,600 km) from Brescia to Rome and back, this year from 15 to 18 May. To mark the end of production of the Beetle, Volkswagen is resurrecting the success story of the Beetle – and lines up with two contemporary classics at the legendary Mille Miglia.
  • 04/23/19
    Company

    Mission Maximum: 68 pages of records and superlatives

    Volkswagen Classic is proud to present a selection of records and remarkable benchmarks in its online publication “Mission Maximum”. The digital booklet spans the fifties to the present day, the Volkswagen Ecomobile to the ID. R, Wolfsburg to Tierra del Fuego, and Jochi Kleint to Romain Dumas. The 68 pages are packed with exciting stories, interviews offering exclusive insights, fascinating facts and impressive figures from the world of Volkswagen.
  • 04/05/19
    Company

    Volkswagen at the Techno Classica 2019: records, cabriolets and a trainee project

    Volkswagen Classic is presenting three themed areas at the world’s largest fair for vintage automobiles. Six unique record breakers and a 68-page booklet recount superlative achievements from the world of Volkswagen. “Summer Forever” honours 70 years of the Beetle Cabriolet with two rare exhibits. “Youth at Work” displays a special apprentice project: trainees from Volkswagen Osnabrück will complete the restoration of a classic in Hall 4.0.
  • 01/31/19
    Company

    40 years of the fresh air generation: Volkswagen at the Bremen Classic Motorshow

    The Bremen Classic Motorshow traditionally kicks off the classic season, and Volkswagen Classic is celebrating an anniversary: four decades of the Golf Cabriolet. From prototype to production – under the slogan “40 Years of Sunny Outlooks”, two exhibits from the company’s own automobile collection at Volkswagen Osnabrück tell of the start of a success story.
  • 10/25/18
    Company

    Exhibition “The world of Volkswagen classics” to open at the Designer Outlets Wolfsburg

    On Sunday, October 28, when outlet stores will be open for business, Volkswagen Classic is opening its pop-up gallery at the Designer Outlets Wolfsburg and will be showing a selection of eight historic vehicles spanning the period from 1958 to 1985. The special exhibition in the new Ellipse includes rare prototypes and record-breaking vehicles as well as the filmstar “Herbie” and is to continue until April 4, 2019.
  • 09/27/18
    Company

    Hillclimb heaven for vintage car fans: Volkswagen Classic at the 2018 Rossfeld Race

    Volkswagen Classic is the main partner of the “Internationaler Edelweiß Bergpreis Rossfeld” for the second time. The hill climb takes place from 28 to 30 September 2018 on the Rossfeldhöhenringstraße road in the Berchtesgaden Alps and is steeped in tradition. The 650-PS Golf Mk2 “Pikes Peak” from the Volkswagen Classic collection will take on the challenge with rally driver Jochi Kleint at the wheel. Racing driver and brand ambassador Benjamin Leuchter will drive the latest Golf GTI TCR. Other highlights include the three modified Beetles and the rare Volkswagen SP2, which was manufactured in Brazil.
  • 09/25/18
    Models

    Volkswagen Classic honoured for successful electromobility campaign

    Cause for celebration at Volkswagen Classic: The heritage division of the Wolfsburg-based group was named the winner of the “Campaign” category of the 2018 Automotive Brand Contest. The multifaceted history of electromobility at Volkswagen was successfully interpreted in a cross-media campaign and was honoured by the international jury of independent experts. The awards will be presented at the Mondial de l’Automobile in Paris at the start of October.
  • 08/31/18
    Models

    Volkswagen Classic at GTI Coming Home 2018 in Wolfsburg: Seven icons with three letters

    For the second time, Wolfsburg is hosting a full day devoted to the legendary Volkswagen sports car, which, since 1976, has been more synonymous with power, driving pleasure and attitude than virtually any other car – the Golf GTI. Volkswagen Classic is represented by all seven generations of the GTI family on 1 September. The powerful Golf Mk2 Pikes Peak and rally ace Jochi Kleint will also be attending the GTI meet in Wolfsburg.
  • 08/20/18
    Models

    Volkswagen on tour this summer at the 2018 Sachsen Classic

    Once again this year, more than 20 classic cars from the Volkswagen Group and Autostadt collections will be making an appearance at the Sachsen Classic. Volkswagen’s Zwickau and Chemnitz production plants will be the start and finish of the long-running regularity rally taking place from 23 to 25 August.
  • 07/31/18
    Models

    Unique, sporty, passionate: Volkswagen presents classic cars and the automotive future at Classic Days 2018

    Volkswagen Classic will showcase six carefully selected vehicles at the Classic Days classic car and motor festival held at Schloss Dyck in Jüchen from 3 to 5 August. Volkswagen Classic is sending three rare prototypes to Jüchen for the 13th edition of this classic car event: the Golf Mk3 A59 ‘Rallye’ and the twin-engine Golf Mk2 ‘Pikes Peak’, both motorsport vehicles, together with the elegant Volkswagen Type 3 convertible. In addition, the rare Volkswagen SP 2 will bring a touch of Brazilian exoticism to the Rhineland, while a convertible 1303 Beetle and a ‘Yellow Black Racer’ promise summertime driving fun.
  • 04/26/18
    Technology

    40-page journey back in time through the history of research at Volkswagen

    In its new publication Ahead of the time, Volkswagen goes on a fascinating journey back in time through the history of research and development: as early as in 1955, the brand developed its first prototype with a unitary body and front-wheel drive. The first crash tests were conducted in 1965 and the ESVW I research vehicle from 1972 represented a milestone in the improvement of safety. The 40-page brochure covers developments in the area of alternative drives and also takes a look at the shape of things to come.
  • 04/22/18
    Technology

    The Volkswagen ID. R Pikes Peak – Motorsport driving electromobility to the top

    A new era for Volkswagen in motorsport: The brand unveiled its fully-electric super sports car, the ID. R Pikes Peak, today. With 500 kW (680 hp), 650 Nm of torque and weighing less than 1,100 kg, the super sports car will take on the iconic Pikes Peak hill climb in Colorado Springs, USA, on 24 June 2018. The goal: To beat the existing record of 8:57.118 minutes for electric cars at the “Race to the Clouds”. To achieve this, the ID. R Pikes Peak will positively sprint into the future: 0 to 100 km/h in 2.25 seconds is faster than Formula 1 and Formula E cars. The ID. R Pikes Peak was unveiled in the Alès, France, before taking to the racetrack for the first time at its roll-out.
  • 03/21/18
    Models

    Techno Classica 2018: Volkswagen presents highlights from more than 60 years of research and development

    The future has played a decisive role at Volkswagen since over 60 years ago. The stage it plays on is one of the most exciting and versatile areas of the automotive industry – Research and Development. Things here never stand still. Over the decades, this has been the birthplace of many groundbreaking concepts for the mobility of tomorrow, embodied by fascinating prototypes and design studies. A small, but extremely choice, selection from the legacy of Volkswagen research can be seen and admired at the Techno Classica classic car show in Essen from 21 to 25 March 2018.
  • 03/15/18
    Models

    Techno Classica 2018: precious convertibles from Osnabrück

    Lovers of historic Volkswagen models should set aside some time from 21-25 March 2018. At Techno Classica in Essen, the world's largest vintage car fair, Volkswagen will present fascinating exhibits spanning three decades, including two exclusive convertible prototypes from the Karmann collection in Osnabrück.
  • 02/02/18
    Models

    Volkswagen at the Bremen Classic Motorshow: happy birthday, Corrado!

    Congratulations, Corrado! The sporty coupé is celebrating its 30th birthday in 2018. The Volkswagen brand is presenting two very exclusive models from this series at the Bremen Classic Motorshow, which begins today.
  • 01/24/18
    Company

    Holocaust Remembrance Day 2018: Volkswagen apprentices commemorate suffering, murder and survival in Auschwitz

    Over the next few days, the International Auschwitz Committee (IAC) and apprentices from Volkswagen are commemorating the victims of National Socialism at remembrance events. The young people from Wolfsburg and Hanover took part in care and preservation work at the concentration camp memorial site near the Polish town of Oświęcim last year. At events in Berlin, Munich and Wolfsburg , the young women and men are reporting on what they learnt from eyewitnesses about suffering, murder and survival at the former Nazi extermination camp Auschwitz-Birkenau. The occasion is the International Holocaust Remembrance Day, on which the world remembers the liberation of Auschwitz by the Red Army on January 27, 1945 and commemorates the victims of dictatorship and racial hatred.
  • 07/06/17
    Models

    Awards for Volkswagen from April to June

    Plus X Award 2017: Volkswagen named 'Most Innovative Brand 2017' once again.
  • 04/03/17
    Models

    Volkswagen at the Techno Classica 2017: the best of both worlds

    The world's biggest show for classic automobiles is opening its doors: at the Techno Classica, which is being held from 5 until 9 April in Essen, Volkswagen Classic is presenting two different themes on one stand this year. ‘Driven by the future' is showcasing prototypes and small-scale production runs of vehicles with electric drive systems. The exhibits, some of which are being shown in public for the first time, tell an ‘electrifying' story. Volkswagen began conducting research into alternative drive technologies more than 40 years ago. In the second themed area entitled ‘You better look twice', visitors can look forward to sports classics with the ‘wow effect' under the bonnet: on show are fast production models from the 1970s and 1980s, whose mighty horsepower potential only becomes evident upon closer inspection.
  • 03/01/16
    Company

    Thank you, Major Hirst! – a ground-breaker for the Wirtschaftswunder at Volkswagen

    His name is inextricably linked with the rise of Volkswagen to become Germany's largest car-maker, and yet he is not universally known: Major Ivan Hirst was responsible for Volkswagen as Senior Resident Officer of the British Military Government between August 1945 and April 1949. He laid the groundwork for the rapid growth of Volkswagenwerk GmbH in the era of Germany's Economic Miracle, or ‘Wirtschaftswunder', and was instrumental in establishing Britain's role as a co-founder of the present-day automotive concern.
  • 12/27/15
    Models

    Production launch for an icon: The first VW Beetle rolled off the line at the Wolfsburg plant 70 years ago

    It was shortly after the first post-war Christmas 1945 that the first of the Volkswagen Type 1 – the model which, as the Beetle, would subsequently be sold more than 21 million times – rolled off the production line. By the end of 1945 only 55 vehicles had been produced in total however. The start of mass production was a highly improvised undertaking, and material shortages hampered operations over the subsequent months. Yet the early vehicles were visible symbols of hope; a new beginning for the car plant under British control.
  • 08/03/15
    Models

    Sixty years ago: Volkswagen cracks the threshold of the first million

    The first million Volkswagen vehicles were reported ten years after the end of the war. Back then, a respectable record. But Volkswagen was already to celebrate ten million vehicles in 1963. An incomparable success story had started.

Stories

05/17/19
Company

Avanti, Beetle!

Old cars in the streets and Italians in front of their houses? The Mille Miglia is coming!--We are reporting directly from the road:
05/02/19
Models

First of May with birthday celebrations

It is probably the biggest event of its kind in the world. For European vin-tage car fans, it has been top of the list for first of May for over three dec-ades: the May Bug Meet in Hannover. Volkswagen Classic and Volkswagen Commercial Vehicles Oldtimer attended the 36th staging.
04/15/19
Models

Frugal, strong, and rare

Once a year, Essen transforms into the centre of the classic car scene, when the Techno Classica unites around 180,000 international visitors, thousands of cars and 1,250 exhibitors. Volkswagen was part of the action once again when the biggest vintage car fair in the world was held for the 31st time.
04/08/19
Models

The two and the type three

Two apprentices from Volkswagen Osnabrück are restoring a historique automobile, from 1968 for the classic car trade fair Techno-Classica 2019. They are learning the basics of car construction in the process – before they start building the electric cars of the future.
03/22/19
Models

Cruising USA with "the thing"

If you want to get to know the USA, take a road trip. And if you want your vehicle to stand out, you’ll choose a car that could hardly be more purist – a Volkswagen 181. It even happens to turn 50 this year!
02/28/19
Models

Cool cult coupe

It was billed as the first “fun car” from Volkswagen for the younger generation: The Scirocco desert wind conquered the hearts of fans in the early 1970s with a combination of Italian design and a completely novel technical concept. Amongst its fans was German rock star Udo Lindenberg.
01/11/19
Models

The Snow Kings

The Planai Classic in Austria is for dyed-in-the-wool classic car fans only. We went along – sitting in the passenger seat alongside motorsport legend Hans-Joachim “Strietzel” Stuck.
12/11/18
Models

With high-tech as a standard

Back in the days, it even left some of the classier sports cars in its wake: the Corrado. Engine power, road-holding ability and design elements formed an extraordinarily dynamic package. This year, the rapid 2+2-seater from Osnabrück celebrates its 30th birthday. We show what technical refinements and visual aspects still live on in today’s Volkswagen models.
11/21/18
Models

Economy Formula E

Pole position for savers: Already in the 1980s, an innovative set of fuel saving options was available for Polo, Golf, and Co.