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Strategy update at Volkswagen: “The transformation to electromobility was only the beginning”.

Five years ago, we launched the transformation of the Volkswagen brand: With the TRANSFORM 2025+ strategy, the company has completely realigned itself. We have renewed our model range from the ground up. Volkswagen has made a clear commitment to e-drive vehicles. We are already on our way to CO₂-neutral mobility for all!

Press releases

  • 09/29/23

    Volkswagen Passenger Cars readies plants for the future

    The Volkswagen brand is preparing its Germany-based production network for the future. At a meeting today, the Group Board of Management informed the Supervisory Board of the Volkswagen Group about its vehicle allocation plans for the brand through 2028. In taking this step, the company has set its sites up for profitable capacity utilization and the economic perspective of the coming years. Efficient vehicle allocation and increased productivity are key aspects of the performance program ACCELERATE forward | Road to 6.5 initiated by the brand.
  • Volkswagen brand invests one billion euros for growth in South America
    07/04/23

    Volkswagen brand invests one billion euros for growth in South America

    The Volkswagen brand aims to make significant gains in South America with a major product offensive. By 2027, the company plans to grow by 40 percent in Brazil, the region’s largest market. For example, 15 new electric and flex-fuel vehicle models are being launched by 2025 alone. Hybrid vehicles will also follow in the medium term. Before the end of 2023, the company is bringing its first fully electric models to Brazil – the Volkswagen ID.4. and the ID. Buzz. In total, the South American automotive market is expected to grow 11 percent a year until 2030 – making it one of the fastest growing markets in the world. The company is thereby systematically implementing its strategy to rapidly expand its business in growth markets and to intensify sustainable mobility. Volkswagen is celebrating its 70th anniversary of foundation in Brazil these days.
  • 06/14/23

    Performance program: Volkswagen brand aims to become more efficient and more profitable

    Volkswagen intends to drive up its performance and profitability in the long term with the “ACCELERATE FORWARD | Road to 6.5” global performance program. The goal is to sustainably achieve a return on sales of 6.5 percent to safeguard investments in future technologies and jobs. To this end, the brand plans to improve earnings by around 10 billion euros in 2026. At today’s works meeting held at the Wolfsburg headquarters, Volkswagen CEO Thomas Schäfer outlined important milestones of the program, such as streamlining and accelerating administrative processes, increasing efficiency in development and production, streamlining the model range, and at the same time reducing the number of equipment variants and further improving product quality. Volkswagen is setting up a Project Management Office (PMO) to develop and manage the program. Stephan Wöllenstein, top manager at VW, will take over its management. The program is to be implemented in close consultation with the employee representatives. All measures should be up and running by October 2023.
  • 12/07/22

    Volkswagen accelerating transformation of Wolfsburg plant

    Volkswagen is making the Wolfsburg site fit for the future: the brand will be making an initial investment of some €460 million in the main factory at the Group headquarters by the beginning of 2025. This was announced on Wednesday by CEO Thomas Schäfer during a works meeting in Wolfsburg. The investment is primarily earmarked for preparations to produce the new ID.3. The compact electric car will be leaving the assembly line in Wolfsburg from 2023 – initially in partial production, with full production slated from 2024. Ramp-up is due for completion by the end of 2025. The necessary training measures for the workforce are currently being prepared. Post-ID.3 ramp-up, a further all-electric model for the booming SUV segment is to boost Wolfsburg’s capacity utilization for EV production over the long term. The technical basis for the new model is the Modular Electric Drive System (MEB). Volkswagen’s e-car platform is to undergo substantial further development as the MEB+, thus becoming even more efficient.
  • 03/16/22

    One year of ACCELERATE strategy: Volkswagen strengthens efficiency and speeds up transformation

    Volkswagen made good progress in its transformation into a tech company in the first year of its ACCELERATE strategy. Important milestones were achieved in 2021 with respect to the key elements of e-mobility, digitalization and new business models. At the same time, the company gave a sustained boost to efficiency in a challenging competitive environment: There was an appreciable increase in sales revenue, return and operating profit in the last fiscal year despite significantly lower unit sales.
  • Volkswagen and Ford expand collaboration on MEB electric platform

    Ford Motor Company and the Volkswagen Group are expanding their e-mobility partnership. Ford plans to produce another electric model for the European market based on the MEB platform. The automaker will also double its planned MEB volume to 1.2 million units over a six-year timeframe. The agreement was signed as part of the strategic alliance between Volkswagen and Ford, which includes e-mobility, commercial vehicles and autonomous driving. Designed as an open vehicle platform, the MEB (Modular Electric Toolkit) allows car manufacturers to electrify their portfolio quickly and cost-effectively.

Stories

Volkswagen ID.3
04/29/21

All-green electric: The ID. Family goes carbon-neutral

Volkswagen has committed itself to the Paris climate agreement. Which is why the company delivers ID. Family vehicles to customers with a carbon-neutral balance. In order that electric vehicles remain carbon-neutral during their usage phase, they must be charged with green electricity. To ensure that this is in good supply, Volkswagen supports investments in the generation of additional green electricity.
Volkswagen Press Conference 2019
03/10/20

„The efficiency of pure battery-electric vehicles is much higher” (Frank Welsch)

Battery-powered or hydrogen-powered electric cars? In Germany, this controversy never seems to come to an end. But the facts are clear. We explain the significant advantages of the electric drive over the fuel cell according to latest research. And why Volkswagen’s decision to push e-mobility forward is absolutely right.