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The Volkswagen brand at a glance

Key figures - Volkswagen Passenger Cars Brand

Press releases

  • Brand Experience: Volkswagen excites worldwide dealers about the brand
    03/27/23

    Brand Experience: Volkswagen excites worldwide dealers about the brand

    Volkswagen dealers from all parts of the world are coming to Hamburg at the moment. Their destination is the “Brand Experience” where they are gaining fresh insights into the way that the brand plans to position itself in coming years and bring the term “Love Brand” to life. The focal points of the program extend well beyond the brand’s strategic position and its new design language and also include a detailed look at the brand’s future line of models. The 13,000 dealers attending the event are learning about 14 vehicles that are being planned for the next four years, including the second generation of the ID.3, the ID.7 and the showcar ID. 2all. They also have a chance to take a sneak peek at the still secret Tiguan and the future Passat.
  • 03/15/23

    Volkswagen brand increases earnings in 2022 and continues to drive forward e-offensive

    The Volkswagen Passenger Cars brand further strengthened the company’s profitability in fiscal year 2022. Thanks to effective sales management and rigorous cost optimization, the company generated a robust financial result. Despite the challenging economic situation and the unsettled geopolitical environment, operating profit before special items increased to EUR 2.6 billion and the operating return to 3.6 percent (fiscal year 2021*: EUR 2.2 billion/3.2 percent). Supply constraints and the resulting lower delivery volumes had a significant negative impact on earnings, especially in the second half of the year. The North and South America regions made a large contribution to earnings in 2022, with market share to be robustly expanded going forward. Volkswagen also intends to further accelerate the transformation to e-mobility. The brand anticipates an all-electric share of around 80 percent in Europe by 2030. To this end, ten new electric models are to be launched by as early as 2026, including an all-electric Volkswagen for under EUR 25,000, which makes its world debut today as the ID. 2all study.
  • Volkswagen Group’s solid financial performance lays basis for profitable growth in key markets

    The Volkswagen Group posted solid full year results for 2022, despite global economic headwinds. The results demonstrate that the Group has a strong financial basis on which to build in 2023, with strong margins and a very solid net liquidity in the automotive division. The Group’s BEV strategy continued to advance in 2022 and demonstrated the popularity of the latest model range, with robust performances across all regions. The Group remains the BEV segment market leader in Europe and continues to grow in China. Significant new models arriving in 2023 will add further tailwind and improve the Group’s market position.

Stories

VW is researching non-animal alternatives to leather
02/23/23

Sustainable materials in cars: Volkswagen opts for non-animal leather and recycled materials

Steering wheel covers made from non-animal leather, seat finishes made from cellulose or recycled materials made from plastic bottles: to further advance the production of its vehicles when it comes to sustainability, Volkswagen is being both creative and innovative – particularly when it comes to the models in the all-electric ID. family. Aiming to further reduce their ecological footprint, VW is researching various promising approaches and implementing them in series production. One focus area here is using non-animal and recycled materials in the interior.
“#NotWomensFootball” is an important symbol for equality”
07/20/22

“#NotWomensFootball” is an important symbol for equality”

Three matches. Three wins. 9:0 goal difference. The German national team is riding a wave of success at the UEFA Women’s EURO 2022 in England. The road to the final in London is a long one, but the team has been a close unit under coach Martina Voss-Tecklenburg and silenced many critics. As the German ladies defeated Finland 3:0 in their final match of the group stage, Volkswagen hosted a panel discussion on the topic of “Equality and diversity in and through sport”. Among those attending were former professional footballers Nadine Keßler and Bastian Schweinsteiger. Insights into the latest developments in football for women, and desires for the future.
The Entrance to the International Youth Meeting Center Oświęcim/Auschwitz (Poland)
12/08/21

35 years of commemorative projects in Auschwitz: an interview with Thymian Bussemer

Head of HR Strategy and Innovation, talking about Auschwitz as a place of remembrance for Volkswagen.

More on this topic

Five years ago, we launched the transformation of the Volkswagen brand: With the TRANSFORM 2025+ strategy, the company has completely realigned itself. We have renewed our model range from the ground up. Volkswagen has made a clear commitment to e-drive vehicles. We are already on our way to CO₂-neutral mobility for all!
The history of the Volkswagen brand began with the “Käfer”; development work on this Nazi prestige project began in 1934. On May 28, 1937, the “Gesellschaft zur Vorbereitung des Deutschen Volkswagens mbH“ (Company for the Preparation of the German Volkswagen Ltd.) was formally established. The name was changed to “Volkswagenwerk GmbH” in 1938, and the company built its main plant in what has become Wolfsburg. However, the outbreak of war and integration in the arms industry prevented mass production of the Volkswagen (“people’s car”) – instead, military vehicles and other armaments were produced using forced labor.