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With the new JETTA Brand, Volkswagen intends to exploit its market potential in China even more effectively. In many cities with millions of people outside the metropolitan regions such as Beijing or Shanghai, vehicle ownership levels are still very low, in some cases below 100 cars per 1,000 inhabitants. At the same time, members of a growing middle class are striving for individual mobility with the first car of their own. With the new JETTA brand, Volkswagen especially intends to target these young Chinese customers. The JETTA model range, which is to be produced by FAW-Volkswagen in Chengdu, will include one sedan and two SUVs. Sales are scheduled to start in the third quarter of this year.

Media contacts

Dr. Christoph Ludewig
Deputy Head of Corporate Communications
Tel. +49 (0) 5361 / 9-87575
Manuela Höhne
Spokesperson Sales & Marketing
Tel. +49 (0) 5361 / 9-20301