In particular, the good delivery figures, as well as the e-offensive and the faster pace ACCELERATE has injected into it, contributed to the good results. In the first three months of the year, the brand almost doubled deliveries of all-electric vehicles (BEVs) delivered to 30,700 units year-on-year (+95 percent) The increase for plug-in hybrids was even larger: The brand delivered 31,850 units, 227 percent more vehicles compared with the same quarter of 2020. All in all, Volkswagen delivered 1.36 million vehicles to customers worldwide in the first quarter, an increase of 25 percent over the prior-year period. The recovery in China made a particularly strong contribution to that, with deliveries there increasing by 61 percent. The brand’s global market share rose by a total of 0.3 percentage points to 7.4 percent.
Klaus Zellmer, Board Member for Sales at Volkswagen: “Our objective was to increase our global market share – and the past quarter showed we’re reaping initial successes. We’re lining up with the right products at the right time, and our dealership organization is fully on board and pulling its weight. That makes us feel confident about the rest of the year, during which in particular our global e-offensive with the new models will continue to pick up momentum.”
The ID.4 plays a key role in the e-offensive. Around 39,000 orders for it in Europe, including Germany, have already been received by the end of April – and the vehicle is already in pole position: For example, the ID.4 became the top-selling vehicle across all drive systems in April in Sweden and Norway – soon after as it was launched.
The e-offensive is flanked by many new and attractive models with highly efficient combustion engines – such as the Taos for South America, the Tiguan Allspace (a long version of the bestseller Tiguan) or the new Polo.
On track as regards fixed costs and the regions
Volkswagen has earmarked around 16 billion euros for investment in the future trends of e-mobility, hybridization and digitalization up to 2025. To be able to finance the sizable investments and to further improve competitiveness, the company will systematically work on increasing its efficiency with ACCELERATE. Against that backdrop – and the continuing challenges posed by the coronavirus pandemic – cost efficiency still has top priority for Volkswagen.
The fixed-cost ratio could be further reduced in the first quarter compared with the previous year. The turnaround plans for the regions are also having an impact and resulted in a positive trend in the first quarter: Operating profit in North and South America as well as Russia could be increased significantly. Volkswagen plans to break even this year in the USA and South America. Alexander Seitz, CFO of the Volkswagen brand: “The turnarounds in the regions, our continued strict cost discipline and the ongoing positive trend for deliveries and sales revenue will make a major contribution to enabling us to achieve our margin target of 6 percent by 2023 and ensure the brand’s sustainable profitability.”
Outlook for 2021 confirmed
The Volkswagen brand is confirming its forecast for the current fiscal year after the first three months – depending on further development of the coronavirus pandemic and the semiconductor shortage. The brand anticipates a significant year-on-year increase in deliveries and sales revenue in 2021 and, despite the fact that the general economic conditions are growing tougher, still aims to post an operating return on sales in the target corridor between 3 and 4 percent.