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The e-up! – taken to a new level
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11/19/19
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Volkswagen’s strategy

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Electrically powered vehicles for all customers

Electric vehicles for everyone. The Volkswagen electric offensive is gaining massive momentum. It is built upon the modular electric drive matrix (MEB), which will be the foundation for numerous new models with very different wheelbases and concepts. The new ID.3 is the pioneer here. Its production started at the beginning of November, and the SUV ID.CROZZ, ID.BUZZ camper van successor and ID.VIZZION saloon are to follow.

As soon as 2025, the company is aiming to produce up to 3 million all-electric vehicles every year; by then there will be more than 50 electric vehicles on the market, of which more than 20 will be from the Volkswagen brand. By the end of 2022, more than €30 billion will have been invested, and the joint ventures in China will be investing a further €15 billion over the next few years.

The e-up!, which has been on the market since 2013, does not yet use the MEB platform. However, following its upgrade in particular, it fits perfectly into the Group’s strategy of making electric vehicles attractive and affordable for as many people as possible.

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The specified fuel consumption and emission data does not refer to a single vehicle and is not part of the offer but is only intended for comparison between different types of vehicles. Additional equipment and accessories (additional components, tyre formats, etc.) can alter relevant vehicle parameters such as weight, rolling resistance and aerodynamics, affecting the vehicle's fuel consumption, power consumption, CO₂ emissions and driving performance values in addition to weather and traffic conditions and individual driving behavior.

Further information on official fuel consumption data and official specific CO₂ emissions for new passenger cars can be found in the "Guide to fuel economy, CO₂ emissions and power consumption for new passenger car models", which is available free of charge from all sales dealerships and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Str. 1, D-73760 Ostfildern, Germany and at www.dat.de/co2.