The first study in which Volkswagen uses augmented reality is the I.D. VIZZION presented in 2018. The Gran Turismo, which features fully automated driving, is operated mainly via gesture and voice control. The destination can also be transmitted to the vehicle by voice control or a smart device. In addition, all the guests on board the I.D. VIZZION can use a HoloLens to project a virtual interface into real space using augmented reality when the need arises. The interface is a virtual ring that passengers can use to communicate with the car and other digital devices via gesture control. This “mixed reality” is increasingly being used in industry and will enter the realm of the automobile over the next decade. The I.D. VIZZION is one of the first studies in the world to give a glimpse of this world.
Augmented Reality
Press releases
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Volkswagen Group Research becomes Volkswagen Group Innovation
International network of ideas, continuous cooperation with all brands and drivers of expertise: Volkswagen Group Research has been an incubator for innovative vehicle and mobility solutions for 50 years now. It has been consistently restructured and positioned to further enhance its technological leadership. An international, comprehensive research approach lies at the core of what is now “Volkswagen Group Innovation” – with shared responsibilities at new Innovation Centers. The future-oriented alignment within the innovation fields of artificial intelligence, augmented reality, solid-state energy systems and autonomous driving drives this turnaround as a transformation initiative within the context of Volkswagen’s TOGETHER 2025+ strategy. -
Volkswagen Group invests in leading technology company in the field of 3D holography
Volkswagen has acquired a minority stake in the leading technology company SeeReal Technologies. This participation will secure access for the Group to future-oriented augmented reality in the field of display technologies for the automobile. The research project will provide the Group with key know-how to make driving even safer and more convenient in the future. -
High-tech for the future: Volkswagen Design focuses on working digitally
LED screens, interactive design, collaboration in virtual reality: Volkswagen Design is forging ahead with the process of digital transformation and has completely changed its working methods over the past two years. And with success: from the creation of new products right up to the point of their acceptance, work is now consistently carried out digitally, which significantly increases the efficiency of individual work steps and facilitates collaboration across locations. The new processes also give employees much more room for personal and professional development. -
Future Mobility Day 2018
The mobility of the future is being created by consistent research and strategic development. The SEDRIC autonomous concept car, self-driving transport units for goods deliveries, learning assistance systems,augmented-reality technology for enhanced safety in road traffic, 3D printing procedures, the transformation of engine heat into electricity, vehicle sensors to measure air quality and innovative methods for developing batteries for electric vehicles are among the projects that Volkswagen Group Research is presenting at the Mobility Day 2018 and which will define mobile life in the future. -
Volkswagen world premiere in Geneva The ID. VIZZION – the saloon for tomorrow and beyond
In a world premiere event at the Geneva Motor Show (6 to 18 March) Volkswagen is presenting the ID. VIZZION concept car – the new flagship of the electric ID. Family. With the ID. VIZZION, Volkswagen defines the saloon of tomorrow and beyond: autonomous driving, effortless control via augmented reality, and adaptive learning thanks to artificial intelligence. The ID. VIZZION thus achieves a new dimension of comfort, convenience, safety, and sustainability. -
Volkswagen and NVIDIA to Infuse AI into Future Vehicle Lineup
Volkswagen and NVIDIA today shared their vision for how AI and deep learning will shape the development of a new generation of intelligent Volkswagen vehicles. At the kickoff of the 2018 International CES, Volkswagen CEO Dr Herbert Diess and NVIDIA founder and CEO Jensen Huang discussed on stage how AI is transforming the auto industry and highlighted the new ID. BUZZ, Volkswagen's exciting new rebirth of the iconic Volkswagen MicroBus, reimagined in electric car form and infused with AI technology for the cockpit and self-driving. -
Los Angeles Auto Show 2017: Volkswagen will shape electric mobility of the future
At the Los Angeles Auto Show Volkswagen is offering visitors a look at the future of its electric mobility campaign. Volkswagen is presenting three show cars at the Californian show – the compact ID., the spacious ID. BUZZ and the elegant ID.CROZZ SUV. They represent a completely new vehicle architecture that has been consistently designed for electric drive systems. By 2025 the Volkswagen brand plans to sell one million electric vehicles per year and is aiming to be the market leader in electric mobility. The first model from the all-electric ID. Family for Europe will be a compact model, while in the USA the first model will be an SUV. -
Individual mobility redefined: Autonomous driving at the touch of a button
The Volkswagen Group redefines individual mobility. The company is the first automobile manufacturer to present an integrated mobility concept for mobility of the future in road traffic, including a Concept Car developed from scratch for autonomous driving. Sedric (self-driving car) provides a concrete insight into this innovative form of individual mobility that can be used by everyone, but which can nevertheless be geared to personal needs and aspirations – available at the touch of a button, easy, sustainable, convenient, and safe. The first Concept Car from the Volkswagen Group is a cross-brand ideas platform. The Volkswagen Group is using Sedric to highlight the major importance of fully automated driving in the future strategy of the company. -
NAIAS 2017 in Detroit: Volkswagen presents the ID. BUZZ
The new era of electric mobility is starting and Volkswagen is set to define it: with the ID. BUZZ, Volkswagen is presenting at the North American International Auto Show (NAIAS) in Detroit the microbus of the new age. The electric MPV concept gives a renewed look ahead towards the future – with the aim of bringing electric mobility for all into the world of tomorrow. The new brand claim sums it up: "We make the future real."
Stories
SUV offensive: How we are strengthening the core business
In 2019, SUVs were fully on-trend. In line with this, Volkswagen celebrated two milestones, unveiled its smallest vehicle in the segment, and will in future be focusing on zero-emission SUVs.
Basic infos
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ID. VIZZION – World Premiere
Basic facts – the ID. VIZZION in key points -
ID. CROZZ II and the ID. Family
e-campaign: ID. and ID. CROZZ launch in 2020, ID. BUZZ in 2022 Premiere at the IAA: Volkswagen presents the ID. CROZZ II -
ID. CROZZ – World premiere
Electric concept car with 500 km range, all-wheel drive and autopilot mode New CleanAir system ensures extremely clean air on board the ID. CROZZ -
ID. BUZZ – world premiere
Electric van has a driving range of up to 600 kilometers / 270 miles and seats eight people Versatile zero-emission all-wheel drive vehicle transfers a Microbus feeling into the future -
CES 2017 in Las Vegas
In the future, your own profile and preferences will always be with you – regardless of which Volkswagen model you're driving Volkswagen presents the next milestone in ease of use Visionary ID. electric car being shown for first time in the USA -
ID. – the world premiere
An ambassador: the ID. is the first Volkswagen of a new fleet of electric cars It runs and runs: the ID. has a range of 400 to 600 kilometres Ready for the future: the ID. concept car demonstrates a fully automated mode for the year 2025