The up! is a cleverly designed city specialist. It is available with two or four doors and trim levels take up!, move up!, high up!, cross up!, up! GTI and up! beats (with sound system). There is also a model, the load up!, designed for commercial use. As an innovation in this class, the up! is not only available with gasoline engines but also with a natural gas-powered option (eco up!) and with an all-electric powertrain on the independent e-up! models.
up!
Press releases
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Volkswagen up! receives “Wertmeister 2019” award
Fantastic award for Volkswagen: the city specialist up! TSI has won the “Wertmeister 2019” award (value champion) in the city car category. Each year, the automotive magazine AUTO BILD honors the vehicles with the most stable residual value in several vehicle segments. The award was presented to Holger B. Santel, Head of Sales and Marketing Germany, at a ceremony in Berlin yesterday evening. -
Destined to win: up!, Polo and Golf are the winners in the “Best Cars 2019” Reader’s Choice Awards
The trade magazine auto motor und sport chose the winners of its “Best Cars 2019” Reader’s Choice Awards in Stuttgart today. Three models of the Volkswagen brand, the up!, Polo and Golf, were among the winners. The award, one of the top automotive awards of the year, was received by Volkswagen’s Brand Board of Management members Ralf Brandstätter (Chief Operating Officer), Dr Frank Welsch (Development) and Jürgen Stackmann (Sales, Marketing and After Sales). -
Volkswagen receives awards from auto motor und sport magazine for exceptional design and interconnected technology
Readers of auto motor und sport magazine have selected the Volkswagen up! GTI to receive the ‘autonis’ award for design excellence, with the model coming top of its category. Volkswagen tasted further success with the We Park parking app, which received the Car Connectivity Award during the event. -
Stylish and high-quality: R-Line exterior package now also available for the up!
Even more self-confident, even more striking, even more dynamic: Volkswagen has now started the advance sale of the up! R-Line exterior package, which gives the popular small car a clearly sportier look. -
International Engine of the Year 2018: the innovative 1.0 TSI in the new up! GTIwins the award in its category
The innovative 1.0 TSI in the new up! GTI has been named International Engine of the Year 2018. In other words, the sustainable, yet powerful three-cylinder turbo engine has managed to win one of the most prestigious trophies in the world of engine manufacture. The award was bestowed by an international jury consisting of top journalists. For this year’s edition, the experts reviewed engines in 12 categories, with the 1.0 TSI holding off strong competition in its cubic capacity class (under 1.0 litre) to win. -
New up! GTI
Volkswagen will soon launch the new up! GTI which features low weight, a powerful engine, sports running gear and typical GTI characteristics both inside and outside the car. This means that the most popular small car can now be ordered for the first time with characteristic GTI traits. Pre-sales for the new sports car have begun, and prices start at 16,975 euros. -
The new up! has arrived in Volkswagen showrooms
The new up! has arrived in the showrooms of Volkswagen partners. The small trendsetter features an extensive range of standard equipment, a larger number of customisation options and an expanded infotainment system. In addition, Volkswagen is offering a new top engine with 66 kW/90 PS for the up!. Meanwhile, real music fans will love the up! beats special edition model and its 300-watt sound system. Prices for the new up! start at €9,850. -
Volkswagen at the 2016 Geneva Motor Show: World premieres of the T-Cross Breeze and new up!
Volkswagen's reorientation continues. At the Geneva International Motor Show starting today the company is presenting two world premieres geared to the future of mobility: one a fascinating open-top T-Cross Breeze concept car, which marks the start of a broad SUV offensive. The other the new up!, which boasts a thrilling array of innovative features.
Stories
Let’s drive
On the trail of the legendary Austrian Alpine Rally in the up! GTI
