The headquarters and the vehicle and component plants of Volkswagen de México are located in Puebla, the capital of the Federal State of the same name, 74 miles southeast of Mexico City. A Volkswagen engine plant was opened in Silao in the central Mexican State of Guanajuato in January 2013.
The Volkswagen plant in Puebla is the largest automobile production facility in Mexico and one of the largest vehicle plants in the Volkswagen Group. All the production processes needed, including the stamping of body parts and the production of engines, axles and catalytic converters, take place here. In 2021, a total of 294,408 vehicles left the production lines in Puebla. The plant is built on an area of 300 hectares.
Nowadays the Puebla plant produces the models: Jetta, Taos and Tiguan Long Version. From 1997 to 2019, this factory produced, exclusively, the Beetle model versions, with more than 1,7 Million units.
The engines plant in Silao started its operations in January 2013. This factory supplies the third generation of EA888 engines family and in February 2021, the EA211 SOP was launched, expanding the plant's production capacity by 70 percent.
These engine families supply the engines to the Volkswagen vehicle plants in Puebla, Mexico, and Chattanooga, USA and Audi plant, in San Jose Chiapa, Puebla. Its current annual capacity is 700,000 engines.
In the Mexican market, Volkswagen de México is responsible for sales and marketing not only of the Volkswagen brand, but also of Volkswagen Commercial Vehicles and models of the brands: SEAT, CUPRA, Audi, Bentley and Porsche. In 2021, deliveries of all Group brand models in Mexico reached about 130,155 vehicles and achieved 12.8% from the total Mexican Market reaching the second place best seller in México.
Holger Nestler has been CEO of Volkswagen de México since June 1st 2021.
The Board members of Management are Anders-Sundt Jensen for Sales and Marketing (NSO); Lukas Folc for Finance and IT; Kai-Stefan Linnenkohl for Human Resources, Eichler Friedrich for Technical Development and Thomas Bernstein for Purchase.
Environment and sustainability
With its Zero Impact Factory initiative, the Volkswagen Brand has set itself clear targets for the environmentally sustainable positioning of all its plants. Towards 2025 vehicles and components are going to be manufactured with 45% less energy, CO₂, water, waste and VOC´s than in 2010.
Volkswagen de México has been funding biodiversity research and conservation projects in Mexico since 2006. By 2016, 11 Mexican scientists had been awarded with grants of 26 UDS thousand each, in recognition of their contributions to species conservation in Mexico and in support of their ongoing work.Additionally, three research projects in natural protected areas supported with 78 UDS thousand each.
In 2020, Volkswagen de México launched “Por Amor a México, Chav@s. Edición Especial 2020” (For the Love of Mexico, Chav@s. Special Edition 2020), with the objective of generating initiatives that address issues related to the conservation and protection of flora, fauna, ecosystems and the environment, this edition was directed especially to university students.
More than 120 projects were registered, of which 76 qualified. “Biological and social strategies for the rescue and conservation of birds of prey” was the winning project.
Since 2008, Volkswagen de México has also started reforestation programs in Puebla in several National Parks as Izta-Popo, Cerro Zapotecas, Bamboo, Selva Baja and at the State of Guanajuato, the Sierra de Lobos and Cuenca de la Esperanza, which are Natural Protected Areas. Through these programs, Volkswagen has under its protection more than 3,600 hectares and has planted more than 850 thousand trees.
Likewise, environmental awareness courses have reached over 35 thousand people by Volkswagen de México, including students, teachers and tutors.
Reinforcing the sustainability into the operations, the 70 percent of the electrical energy on the plants of Puebla and Silao is provided by an Eolic Park located in the state of Zacatecas.
In addition, it was carried out the Project1Hour with the participation of 13,500 employees and 1,727 proposals to improve the environment were obtained. It is worth mentioning that the Environmental Week was also carried out in congruence with our "Way To Zero" purpose; where conferences and videos were transmitted online on various topics related to the four focal areas of the "Zero Impact Factory" strategy, these in both Puebla and Guanajuato´s sites.
Corporate social responsibility
Volkswagen de México makes an important contribution to the Mexican economy with new jobs and high export volumes. The company is committed to provide support to different social projects. Every year employees donate part of its salary and Volkswagen de México doubles the amount collected. With this program, the company has donated nearly 2 million USD from 2002 to 2019 in support of more than 300 social projects for less fortunate children in the states of Puebla and Guanajuato.
In 2020, Volkswagen de Mexico implemented Corporate Volunteering, with the objective of supporting the local community of the Puebla and Guanajuato plants and its supports the Nutrition Program, which was created with the objective of helping families who, due to the effects of the COVID-19 pandemic, lost their jobs and that the children could have food.
The program was able to help 2,776 families, to whom a basic basket was distributed weekly with a duration of 10 weeks. Volkswagen de Mexico’s employees made the first two donations and the third by the company performing a matching fund in total of224.333 thousand USD. The families that received the pantries were selected through a socio-economic study.
In 2021, we continued to help 1,075 families in neighboring communities with food pantries for 7 weeks and a Christmas dinner, where employees made the first donation and VWM made a matching fund donating a total of 90 thousand USD.
In addition, 160 thousand USD were donated to several organization a Fundación Merced to support STEM education and early childhood development programs, Grupo Voluntario Mexico-Aleman with its self-sustainability project, and Fundación Empresarios por Puebla for the dignification of a park in the community of Cuautlancingo, Puebla. With all these activities, Volkswagen de México is one of the most socially responsible automotive companies in the country.
In order to develop technical competences of its employees, Volkswagen runs a training and education center in Puebla (Volkswagen Group Academy México). This unit also includes dual education programs, language school, which not only teaches Volkswagen employees, but also provides courses for the general public in Puebla city.
Technical vocational training based on the German dual system, is the training core for new production specialists during the three years that their education lasts. Once graduated, the specialized technicians start working in Volkswagen de Mexico's production lines or with its suppliers. Volkswagen is pioneer applying the German dual training system in Mexico, having trained more than 6,000 young people as technical specialists since 1966.