EVs are still part of a niche market. What’s missing to bring about the breakthrough?
Thomas Ulbrich: Basically, there are two types of EVs at the moment: the first has long ranges and digital connectivity, but is very expensive. The second is more or less affordable, but often not particularly attractive. People want both, though: a great electric car at an affordable price. That will bring about the breakthrough for EVs. And that is precisely what we will be putting on the road with the I.D.
How are you going about it?
Christian Senger: With the modular electric toolkit (MEB) we have developed a platform designed specifically for electric cars. The I.D. models aren’t combustion engine versions that have been converted, they are 100%, thoroughbred electric vehicles. And they will always be online and upgrade- and update-ready. So we’re making optimal use of the possibilities this technology brings …
Thomas Ulbrich: … and creating massive economies of scale at the same time. Some 10 million Group vehicles will be based on the MEB in the first wave alone. The MEB is the economic and technological backbone of the electric car for all.