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06/17/19
New York City, USA
Company

New York says: "bye bye!"

In 2019, the Beetle celebrates its farewell with a final edition. On the occasion, Volkswagen invited guests to a farewell event in New York and explained how the car turned design icon.

Story „Bye Bye, Beetle“
Prof. Rebeccah Pailes-Friedman (Pratt Institute), Design Curator Paul Galloway (MoMA), Volkswagen Head of Design Klaus Bischoff, and Tamara Warren (Founder Le Car), with the 1959 Beetle from the MoMA design collection, at the farewell “Bye Bye, Beetle” event.
Visitors admire the 1959 Beetle which was brought in from the MoMA Design Collection's depot for the event.
How did Volkswagen create milestones in design? Panel participants Tamara Warren (founder of Le Car), Volkswagen Head of Design Klaus Bischoff, Prof. Rebeccah Pailes-Friedman (Pratt Institute) and design curator Paul Galloway (MoMA) will discuss the question of how Volkswagen has created milestones in design.
Tamara Warren (host and journalist), Volkswagen Head of Design Klaus Bischoff, Prof. Rebeccah Pailes-Friedman (Pratt Institute) and design curator Paul Galloway (MoMA) also discussed the question of how Volkswagen can continue its success story in the age of electric mobility.
Both design curator Paul Galloway (MoMA) …
... and Prof. Rebeccah Pailes-Friedman (Pratt Institute) were in agreement: the automobile exudes a great fascination
Even after the panel discussion …
… the participants like Volkswagen Head of Design Klaus Bischoff had a lively exchange about the beetle.

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