Forty one Israel startups from the Future Mobility division took part in the competition at the EcoMotion fair. Five of them were selected and presented their mobility concepts to a six-person panel of experts from Volkswagen and the City of Dresden, the state capital. The startup’s success in the competition was mostly due to the clear customer orientation of its app. “We are very lucky that we were chosen, particularly as we can now approach the German market with a strong partner” said Make My Day business principal Cnaan Aviv.
“The tech scene in Israel is the world leader in digitization. It’s good news that the founders from Israel are bringing their innovative concepts to Germany – from September we want to develop the idea to market readiness with our experts”, continued Dr Nils Kristian Hüske, Head of Customer Experience, Strategy and Innovation at the Volkswagen brand. “With our successful competition in Tel Aviv we are pushing the internationalisation of the incubator forward – after Czechia and Israel we are now looking for startup from the Baltic states”, reiterated Lars Dittert, site manager of die Gläserne Manufaktur.
The startup will be supported for six months by the Volkswagen incubator programme at die Gläserne Manufaktur in Dresden. Furthermore the startup will work part of the time at Konnect, the new Volkswagen AG campus in Tel Aviv. The cooperation between the Volkswagen incubator at Dresden and the Campus in Tel Aviv was now newly initiated.
Ahead of the EcoMotion fair, the Volkswagen Group opened its new campus in the presence of Israel’s Minister for Economic Affairs and Trade, Eli Cohen. The campus facilitates a direct exchange between startups and local partners and the Volkswagen Group and its brands. It’s not only about intensive cooperation with the highly innovative tech scene in Israel – it’s also about advising and supporting the startups.
About the programme in the startup incubator in Dresden: the incubator programme is aimed at students and researchers interested in establishing new businesses. As part of the programme, each start-up receives financial support totalling €15,000. The Gläserne Manufaktur offers the following support as part of the incubator programme:
- Support from the coaches and experts from SpinLab (the HHL Accelerator programme of the HHL Leipzig Graduate School of Management)
- An attractive working environment in the Gläserne Manufaktur
- IT infrastructure
- Contact with researchers, developers and decision-makers at Volkswagen
- Project management
- Proximity to the start-up scene along with financial and personal support from the state capital, Dresden, for example, for housing.