Culture and CSR
When we at Volkswagen support culture and the arts today, then we are taking responsibility for tomorrow. Because the future is being shaped when creativity unfolds. As a global and socially responsible company, we translate this belief into numerous projects which we strengthen in the frame of long-term partnerships and sustainable collaborations with artists, cultural visionaries and internationally leading institutions. With our help, an even larger audience gets in touch with creative works and ideas. And we firmly support cultural education programmes enabling people to understand the power of art and inspiring them to act creatively.
Press releases
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Volkswagen supports exhibition marking the presentation of the renowned art award “Kaiserring Goslar” to Barbara Kruger
„A contribution to the discourses defining how we live“: A large range of artworks from the renowned conceptual artist Barbara Kruger will be on view at the Mönchehaus Museum in Goslar, Germany, from 21 September 2019 to 26 January 2020. Volkswagen supports the retrospective which follows the presentation of the Kaiserring Goslar to the artist turning her into a winner of one of the most important international prizes for modern art. The partnership represents an important part of Volkswagen’s commitment to invite a large audience to explore culture in the region. -
2019 Beetle Sunshine Tour: a sea of lights at the Volkswagen icons’ summer festival
The 15th Beetle Sunshine Tour – an event attracting more Beetle, New Beetles and Type 1s than anywhere else in the world – will start in Travemünde, near Lübeck at the Baltic Sea, on Friday 16 August. Around 500 vehicles have registered to take part this time around. The highlight this year is a “sea of Beetle lights”, where hundreds of these popular Volkswagen models will come together with light chains on Saturday evening. Some of the most beautiful examples will be presented at the same time as a “Beetle light chain” on the promenade in Travemünde. -
For diversity: Volkswagen with own truck at CSD parade in Berlin
This year, Volkswagen is taking part in Christopher Street Day (CSD) in Berlin for the first time with its own truck at the CSD parade– and thus taking a clear stance in support of diversity and against discrimination. Volkswagen employees and the Group’s Diversity Management have founded the “We Drive Proud” LGBT* and friends network that not only represents the needs of lesbian, gay, bisexual, trans*, inter* and queer people: it also intends to help shape cultural change in the company. -
Volkswagen sponsors International Weimar Cultural Symposium implemented by the Goethe-Institut
For the second time, Volkswagen is supporting the Weimar Cultural Symposium of the Goethe-Institut, which will be attended by more than 300 participants from all over the world. Intellectuals, artists, scientists and decision-makers will be debating major upheavals of our time in many areas of society. Volkswagen is actively contributing to this debate and so emphasizing how the company invests in creating a livable future. -
Exhibition opening in Berlin: Volkswagen supports "Andreas Mühe. Mischpoche"
2019, Titled "Mischpoche", Andreas Mühe will present his latest series of works in Berlin, centered around photographic family portraits. In these images Mühe joins together the living and dead members of his highly diverse artistic family. Those members that were no longer alive were replicated as stunningly lifelike sculptures in a complex and intensive production process arranged by Mühe. Volkswagen helped to realize this exhibition as part of its ongoing support of Nationalgalerie, thereby also lending support to Andreas Mühe´s internationally renowned body of work. -
Volkswagen and Karajan Music Tech Conference unveil deconstructed trumpet
Artificial Intelligence (AI) is the key topic of the Karajan Music Tech Conference hosted in Salzburg by the Eliette and Herbert von Karajan Institute with the support of Volkswagen. With this partnership, the Group builds upon the success of the previous conference and facilitates a new international expert meeting as well as a presentation of innovative technologies in the world of music. -
Volkswagen and Nationalgalerie add two further years to their partnership
Volkswagen and Nationalgalerie – Staatliche Museen zu Berlin have agreed on a two-year extension of their partnership. By aiming to provide the largest possible audience with chances to engage with culture, the collaboration helps society to strengthen cultural education efforts. Originally launched in 2013, the alliance has made Volkswagen a significant supporter of the Nationalgalerie, one of Europe’s leading museum institutions covering with its internationally renowned collection the evolution of art from 1800 until today. Works from the collection are on view in five museums: Alte Nationalgalerie, Hamburger Bahnhof, Neue Nationalgalerie, Museum Berggruen and Sammlung Scharf-Gerstenberg. -
German President receives Holocaust survivor and Volkswagen apprentices at Schloss Bellevue
At the invitation of the International Auschwitz Committee (IAC), four apprentices from Volkswagen yesterday accompanied Leon Schwarzbaum, a Jewish survivor of Auschwitz extermination camp, to a reception given by German President Frank-Walter Steinmeier. The 98-year-old from Berlin honored the German head of state with the “B” statuette. With this statuette, Auschwitz survivors and the IAC honor women and men who stand up for democracy, tolerance and human dignity and keep remembrance of Auschwitz alive. Last year, the budding Volkswagen specialists had helped to maintain and preserve the Memorial Site at Auschwitz Concentration Camp. -
Holocaust Remembrance Day - Volkswagen remembers victims of National Socialist persecution of the Jews, racial hatred and forced labor
On International Holocaust Remembrance Day, Volkswagen remembered the victims of National Socialism at its Wolfsburg plant. -
Holocaust Remembrance Day at the Volkswagen plant in Wolfsburg – wreath-laying and film “Bei uns nichts Neues”
On Holocaust Remembrance Day, Sunday, January 27, 2019 Volkswagen is commemorating the victims of murder, persecution and forced labor during the National Socialist dictatorship with a remembrance event at the Wolfsburg plant. -
Holocaust Remembrance Day 2019: Volkswagen employees commemorate victims of murder, persecution and forced labor
Over the next few days, the International Auschwitz Committee (IAC) and Volkswagen are commemorating the victims of murder, persecution and forced labor during the National Socialist dictatorship at remembrance events. Apprentices from Volkswagen’s plants at Dresden, Emden and Wolfsburg are also taking part in the events. -
VOLKSWAGEN ART 4 ALL initiative receives „Corporate Art Award“
Volkswagen‘s Cultural Engagement has been honored with the „Corporate Art Award” in Brussels. The prize was presented yesterday as part of the “Art Patrons of the XXI. Century” festivities in the European Parliament. The program’s founder and curator Luca Desiata from pptART®/LUISS Business School, representing the jury, acknowledged the role of the company, which “provides a large public with access to the arts and culture through VOLKSWAGEN ART 4 ALL”. -
The new season begins for Volkswagen Sunday Sessions at MoMA PS1 in New York
MoMA PS1 kicked off the new season of VW Sunday Sessions with the performance "Pendulum Music: An Arrangement for Four Performers and Geodesic Dome" by Jeremy Toussaint-Baptiste on 21 October. This series supported by Volkswagen Group of America will now be entering its seventh year and offers a variety of encounters with contemporary performance and media art. -
Volkswagen Supports the Kaiserring Award Winner Exhibition in Goslar for the Fourth Year
This Saturday, the artist Wolfgang Tillmans is going to be awarded with the Kaiserring at the Kaiserpfalz in Goslar. In its statement, the international award jury emphasizes the quality of Tillmans’ body of work and his ability to creatively address social challenges. The ceremony further kicks off the award winner exhibition featuring many of Tillmans’ worldwide acclaimed artworks and supported by Volkswagen. -
Five Years of Partnership: Volkswagen Group of America and The Museum of Modern Art and MoMA PS1
Volkswagen Group of America looks back at five years of collaboration with The Museum of Modern Art (MoMA) and MoMA PS1 in New York. Since 2011, the company has supported nearly 40 projects, thus underscoring its role as one of the most important supporters of the international efforts of the museum.
Stories
“The Volkswagen brand? Super strong and fresh”
Jürgen Stackmann, Sales and Marketing board member for Volkswagen Passenger Cars, on perceptible changes at Volkswagen, why he stands up for the brand and what he is most looking forward at the IAA in September. The interview:
“We have to stay on the ball permanently”
When it comes to cultural change, Volkswagen Group also focuses on diversity – and starts with managers. A special program within the Volkswagen Group is designed to sensitize employees to the topic and ensure that they live diversity within the company. Elke Heitmüller, Head of Diversity Management at the Volkswagen Group, explains what is important here.
When the Touareg tows a house
Living on nine square meters. Italian architect Leonardo Di Chiara tours Europe in his “aVOID” tiny house with a Touareg as his traveling companion.
In the town of emperors and artists
With its support for culture, Volkswagen helps to give millions of people access to art and culture. In the town of Goslar, on the northern end of the Harz mountains, the company backs an unusual project.
